Maximillian Büsser & Friends
MB&F artisans turn traditional watchmaking of the highest craftsmanship into futuristic, fiercely unconventional timekeeping machines.
For the sake of both our reputations and our clients’ success; we contended that it is always possible to detect the hand of dedicated artisans in their respective creations.
To that end, we wanted to explore what we as digital artists can do to bring a similar quality of craftsmanship in creating a sophisticated digital portal showcasing technical information and inspiration behind each one of their masterpieces.
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Aktiv Grotesk takes an authoritative but neutral position, lending any message just enough support, without overpowering it. It is a flexible and diverse font family available in sixteen weights ranging from Hairline to Black, with matching Italics. It is an ideal choice for branding exercises that require a diverse use of type in headings and short copy at mid-to-large sizes.
Aktiv Grotesk is a truly global font family with the core eight styles supporting Latin, Cyrillic, Greek, Arabic, Hebrew, Chinese, Japanese and Korean.
